ROI calculator

What do missed calls cost your business?

Four sliders, your own numbers. See how many appointments walk away each month and what it would cost to answer those calls.

Calls to your business per day 30

Share of calls nobody picks up 20%

Busy line, lunch break, after hours. Your phone system's missed-call log will tell you.

Of those, share who wanted an appointment 40%

As opposed to a quick question you'd answer later.

Of those, share who book somewhere else 50%

Callers who don't leave a voicemail or call back.

Value of one booked appointment

Currency

Use a typical first appointment. A new customer is usually worth far more over time, but let's be conservative.

Working days per month

Average call length (minutes)

Pay-as-you-go estimate: unanswered calls × call length × per-minute rate. Plans can be cheaper at higher volume.

Your numbers, your assumptions. We don't have enough customers live yet to publish averages, so we won't invent any.

How the numbers work

Unanswered calls = calls per day × share nobody picks up × working days.
Appointments lost = unanswered calls × share who wanted an appointment × share who book elsewhere.
Revenue walking away = appointments lost × value of one visit.
Synthropia cost = unanswered calls × average call length × per-minute rate. This assumes the assistant only takes the calls you'd otherwise miss.

Tip: most phone systems and mobile operators show a missed-call log. One ordinary week of that log is the best input you can give this calculator.

On a 20-minute call we'll go through your numbers and tell you which plan makes sense.